Welcome to the PAAB Code

Overseeing trusted healthcare communications since 1976, PAAB operates as an independent advisor for preclearance with patient well-being as its top priority.

CODE OF ADVERTISING ACCEPTANCE

Submissions for review must meet PAAB's standards for full, fair and balanced disclosure in order to be granted preclearance.

KEY PRINCIPLES

The standards by which health product materials are reviewed and considered for preclearance are based on these principles.

MATERIALS NOT SUBJECT TO PRECLEARANCE